We're Not Your Typical "Agency"
And honestly? That's the whole point.
We started System Setter because we were tired of seeing small businesses get screwed by complicated systems, empty promises, and agencies that disappear after the sale.
You know the type. They charge a fortune, use a bunch of jargon you don't understand, lock you into a contract, then vanish when you actually need help.
Yeah, we hate those guys too.
How We Got Here (The Real Story)
I Built my own house recently and kept meeting the same business owners over and over:
Great at their craft - Seriously talented contractors, service providers, local businesses
Terrible at the business side - Missed calls, zero follow-up, no online presence, begging for reviews
Drowning in "solutions" - A dozen different tools that don't talk to each other, creating more chaos than they solve
Burned by agencies - Promised the moon, got a basic website, never heard from them again
Sound familiar?
The Breaking Point:
I was speaking to a friend that lost €40,000 in leads over six months because he was too busy working to answer his phone. Meanwhile, his competitor (who honestly did worse work) was getting all the business because they had a system.
That's when it clicked: The best businesses don't always win. The ones with the best systems do.
This was the beginning of System Setter!
Here is the key, this has to work for all trades and be less work so they can focus on their work, so our focus is;
Keep it stupid simple - No 47-step process. No tech degree required.
Automate the stuff that helps your business but you don't need to be doing - Automated follow-ups, review generation, missed call recovery... stuff that makes you money
Price it fairly so you get a ROI - Priced so you can stick around for years, not bail after 3 months
Actually supportive - We don't ghost you after setup. We're in this together, my thinking is that if this works for you maybe (just maybe) you know other businesses in the industry that this might work for to and introduce us!
How We Think About Business
(And Why It Matters)
1. Simple Beats Complicated. Every Time.
The best system is the one you'll actually use. If it requires a PhD to operate, it's useless. We build everything to be stupid simple on purpose.
2. Honesty Over Hype
We won't tell you we'll rank you #1 on Google in a week. We won't promise 500% ROI overnight. We'll tell you exactly what's possible, how long it takes, and what you need to do. Sometimes that means telling you our system isn't the right fit. And that's okay.
3. Fair Pricing, No Tricks
We price our services so you can afford to stick around for years. No bait-and-switch. No hidden fees. No "oh that's extra" BS. Just transparent pricing for real value.
4. Long-Term Partnership, Not One-Night Stand
We're not trying to make a quick buck and disappear. We want you to succeed and stick with us for years not months. That means we need to continually deliver value and actually support you.
5. No Contracts = We Earn You Every Month
We don't believe in trapping people in contracts. If you're happy, you'll stay. If not, you should leave. It keeps us honest and motivated to keep delivering results.
6. Done Is Better Than Perfect
We could spend 6 months building the "perfect" system. Or we could get you up and running in 7-10 days with something that works, then improve it over time. We choose the latter. Every time.
Let's Be Clear About What We're NOT
Because honesty matters:
❌ We're not a miracle solution - There's no magic button that prints money. You still need to do good work and show up. We just make the business side way easier.
❌ We're not the cheapest option - You can find cheaper. You'll also get what you pay for. We price fairly for quality work, not as a discount basement operation.
❌ We're not for everyone - If you want a custom-coded enterprise solution with 100 features you'll never use, we're not your team. We're for businesses that want stuff that works, not stuff that's complex.
❌ We're not going to lie to you - If SEO takes 6 months, we'll tell you it takes 6 months. If something won't work for your business, we'll say so. Even if it costs us the sale.
❌ We're not perfect - We make mistakes. But when we do, we own them and fix them fast. That's the deal.
Who We Actually Help
(And Who We Don't)
You're A Great Fit If:
✅ You're a service-based business (contractors, HVAC, plumbing, electrical, landscaping, cleaning, etc.)
✅ You rely on calls, appointments, and reviews to get business
✅ You're tired of losing leads because you're actually working
✅ You want to grow without hiring a full marketing team
✅ You value simplicity over complexity
✅ You're willing to commit to using the system (we can't help if you won't use it)
You're Probably NOT A Fit If:
❌ You're looking for the absolute cheapest option
❌ You want someone to do all your marketing for you without any input
❌ You need an enterprise-level custom solution
❌ You're not willing to invest in growing your business
❌ You expect overnight miracles
What You Can Actually Expect From Us
No fluff. Just the real deal:
We Promise To:
✅ Build you a system that actually works - Not something pretty that doesn't convert. Something functional that brings in leads and makes you money.
✅ Make it simple to use - If you can use your phone, you can use our system. If it's confusing, we'll fix it.
✅ Be honest about what's possible - No BS promises. Real timelines. Real expectations. Real results.
✅ Stick around after the sale - Ongoing support, regular improvements, and we'll actually answer when you need help.
✅ Keep improving your system - You'll get updates and improvements automatically. Your investment keeps getting better.
✅ Treat your business like it matters - Because it does. To you, and to us.
We DON'T Promise:
❌ Overnight success (doesn't exist)
❌ #1 ranking on Google in a week (anyone who promises this is lying)
❌ That you'll never have to do anything (you still need to show up and do good work)
❌ That we're perfect (we're not, but we'll own our mistakes and fix them)
Ready To See If We're A Good Fit?
We're not for everyone. And that's okay.
But if you're tired of losing leads, tired of complicated systems, and tired of agencies that overpromise and underdeliver...
Maybe we should talk.
Here's what happens next:
Book a 20-minute demo call (yes, it's a sales call, but we'll actually show you stuff)
We'll ask about your business and figure out if we can actually help
We'll show you the system and answer all your questions
You decide if it makes sense for your business
No pressure. No weird sales tactics. Just real talk about whether we're a good fit.
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